Welcome to Meta Ads Optimisation & Scaling
-
Introduction
-
Meta Ads Mistakes Masterclass Slides
-
Meta Security Checklist
-
Meta Ad Policies (5:45)
-
Meta Business Manager and Business Suite Quick Overview (5:15)
-
An Overview Of Business Settings (6:42)
-
An Overview of Ads Manager (8:53)
-
Campaign Templates (9:37)
-
Why Use Existing Social Media Posts As Ads (4:58)
Meta Ads Resources
MODULE 1: Metrics and Optimisation
-
Lesson 1: Introduction (0:55)
-
Lesson 2: Customising Columns (5:42)
-
Lesson 3: How To Set Up a Report (6:21)
-
Lesson 4: Facebook Ads Budget Calculator (7:03)
-
Lesson 5: What is MER (3:42)
-
Lesson 6: Facebook Ads KPI Tracker (5:49)
-
Lesson 7: How To Determine If Your Campaign Is Performing Or Not (6:03)
-
Lesson 8: Facebook Suggestions (2:38)
-
Lesson 9: How To Optimise Your Ads (22:14)
-
Lesson 10: Optimisation Workflow (7:24)
-
Lesson 11: Optimising: Current Campaigns, Ad Sets and Ads In Bulk (13:02)
-
Lesson 12: Optimising: Keeping an eye on the CTR & CPC (3:04)
-
Lesson 13: The Learning Phase (4:36)
-
Lesson 14: Frequency Of Your Ads (4:55)
-
Lesson 15: Assessing The Data: Age and Platform (6:30)
-
Lesson 16: Facebook Ad Rules (5:01)
MODULE 2: Duplication
MODULE 3: Over The Shoulder Optimisation
MODULE 4: Scaling
BONUS: Facebook Ad Audits
BONUS: eCommerce Resources and Tools
⭐ Join our 5-week DIY Meta Ads Coaching Program
